Here's the situation: I am bringing a deal to some investors that I think they'll really like. We will all invest cash and they will help operate the business as partners.

Question: Is there any kind of standard equity-based finder's fee? For example, a Lehman agreement is generally considered a standard for a cash payout. However, what I want is some equity in addition to the equity I'll get from my own investment. Someone told me 15%, but that seems really high.

Once again, I'm looking for an industry standard, if such a thing exists in the search world, not to negotiate this to the max. I want to be compensated fairly without beginning a new relationship that way.