Hey Searchfunders -
Just wanted some advice and tap into the wisdom of the SF community.
My question is a 2 parter.....
The first is about Multichannel Outreach.
I know this term "multichannel" gets thrown around a lot. But can anyone talk through what channels have worked well for them (especially for older owners +45).
Just as an FYI.... I've used email outreach almost exclusively with 1% - 3% response rates. And now I'm exploring others.
Also, a followup to the first....
For prospects who've not opened emails even after multiple outreaches. Is there any channel / strategy that has worked well in driving engagement?
The second part is about the Prospect List...
If you're focusing on just 1 industry you'll eventually end up contacting nearly everyone on your list who fits your criteria. That's the predicament I'm currently in...
I've been using Data Axle (and of course Searchfunder) but every option for the next list (like Grata) comes with a pretty heafty price tag.
Does anyone have any ideas / suggestions for a solution that doesn't burn a hole in your budget.
Advice needed on Sourcing: Multichannel Outreach & Getting fresh prospects once you've exhausted your list
by a searcher from McGill University
More on Searchfunder
Searchfunder is an online community and toolkit for searchfunds. Over 80% of those involved in searchfunds maintain a Searchfunder.com account to help them network, problem solve challenges, and keep up with the industry.
We maintain partnerships with database providers that make searching more effective, efficient and affordable along with features that help searchers find deals and investors and vice versa.
We maintain partnerships with database providers that make searching more effective, efficient and affordable along with features that help searchers find deals and investors and vice versa.
Other thing to note - many searchers prefer to only reach out directly to the owners, but we've seen our clients have success reaching out to "secondary" decision makers also, like C-Suite or executives, or even EAs/Chief of Staffs.
They often are able to pass on the word to the owner. Not too dissimilar how in sales, champions can pass on the word to the key decision maker/buyer