Why Goodwill Matters When Buying A Business

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October 08, 2025

by a professional from Bishop's University in Moncton, NB, Canada

***New Video Alert! Everyone loves a bit of good cheer, but what exactly is Goodwill? This week, some basic terminology and how it’s often misused when people are talking about buying and selling businesses. Check it out in this week’s new video: https://youtu.be/p_F_OJt-iLY Cheers See you over on YouTube David C Barnett #smallbusiness #mergersandacquisitions #M&A
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Reply by an admin
from Massachusetts Institute of Technology in Portland, OR, USA
^redacted might be able to help us get a discussion going on Goodwill. ^redacted‌, can you answer your own question in the comments to get it started?
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