What Buying a Business Really Takes: Elliott Holland on Seek Go Create
Originally recorded with Tim Winders on Seek Go Create.
►EXECUTIVE SUMMARY
1) ACQUISITIONS ARE MULTI-LAYERED: First-time buyers find the process confusing and risky. Due diligence is how you turn that gamble into a step-by-step process.
2) SUCCESS AND MONEY ARE NOT THE SAME THING: Elliott's definition of success, and how his own path through struggle shaped the way he advises buyers.
3) WHAT BUYERS AND SELLERS MUST KEEP IN MIND: Practical rules for both sides of a small and medium-sized business deal.
► CHAPTERS
0:00 Introduction
3:29 What Elliott does
6:28 The complicated path to business
15:07 Finding his path
18:55 Defining success and money
24:50 The struggles of the underprivileged
31:04 The Harvard experience
35:10 Working with small and medium-sized businesses
38:31 Running a business to success
44:35 Deal stories
49:20 What buyers and sellers must keep in mind
56:10 The field of business
59:05 On creating
► ABOUT ME
Elliott Holland is your secret weapon for mastering deal-making. With 15+ years in small business acquisitions and an Ivy League background from Harvard Business School, he combines deep expertise with hands-on guidance. From crafting offers to closing deals, Elliott is there every step, offering tailored support to help you succeed.