Two Buyer Types, One Goal: What My Waitlist Campaign Revealed About Today’s Business Buyers

This week, I ran a waitlist campaign to ask if searchers/buyers wanted help with warm introductions to business owners thinking about selling. The campaign included a short quiz, and based on the responses, two clear types of searchers/buyers emerged. The results were interesting. Every single person who registered (100%) said they wanted better deal flow. Interestingly, half weren’t willing to pay for a “door-opening” service offering introductions. The other half who were willing to pay for that service not only wanted that kind of access but actually preferred an ongoing monthly option to keep the deals coming. I've adjusted the offering and the questions and will run it again for one more week with the changes. I would say you should definitely do the outreach yourself if you are looking for your first deal, and you'll also get better insights if you are willing to cold-call business owners. Based on the insights from people who signed up and gave me feedback, this would be more suitable for you if you are too busy to continue doing outreach, but you don't yet have an in-house deal sourcing team. Here's the link if you want to check it out and provide your input. https://colette-xivheccw.scoreapp.com