Good pricing is the key to a successful business - new SMB owners step into their post-acquisition roles looking to enhance and optimize their businesses to maximize profits. Pricing is one of the most important ways business owners can achieve their goals, and yet people still frequently fail to get this crucial piece right. Our next episode of Private Market Insights is all about pricing. Our guest is Mark Stiving, renowned pricing expert, who will teach SMB owners (and service providers) about how to maximize your business.