School Industry

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June 24, 2023

by a searcher from EGADE Business School - Tecnológico de Monterrey in Torreón, Coahuila, Mexico

Hello everyone,

Does anyone know how a company that creates content for school related activities can keep its competitive advantage? How big is this market? And how can it keep growing its market share?

Thank you,
Daniel Siller

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Reply by a searcher
from Northwestern University in San Francisco, CA, USA
I'm not sure about school related activities content (any more detail to add?), but as someone currently in the Edtech industry, content creation / catalogue of content advantages are eroding with AI. It used to be a costly and lengthy process to develop content for courses, skills, etc. (think Coursera, school curriculum), but there are many new companies and products emerging that can do this for little $ in a very short time, at high quality. I expect this to get even more efficient over time. I would be wary of any content creation competitive advantage lasting..
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Reply by a searcher
from EGADE Business School in Torreón, Coahuila, Mexico
Thank you for your response Andrew!! It might be helpful to talk to you about this topic. Your comments on AI adds great value to this discussion.. Basically it creates digital content for schools like videos on how to create robots, or how to understand algebra..
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