Proprietary Outreach - Best Wording to Use for Email Subject Lines

searcher profile

May 15, 2024

by a searcher from University of Virginia in Boston, MA, USA

Hey all!

Title says it all. I'm wondering if anyone has strong opinions on the phrasing of subject lines when sending cold outreach emails to prospective sellers. Realized it's a small thing that's not so small, as it can determine whether the email gets opened at all!

Much appreciated .

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commentor profile
Reply by an intermediary
in United States
^redacted‌ - Keep it simple. It must look as an email they would get from a business associate or similar. Example that performed very well for us when tested in different industries and markets - SUBJECT: [FirstName], fyi
commentor profile
Reply by a searcher
from University of Michigan in New York, NY, USA
If you’re worried about your open rate, then I’d start with a phone call to differentiate yourself
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