SEEKING BUYER
Profitable 7-Year Chronic Pain Relief DTC Brand | $1.15M Revenue | $126K Profit
Technology · California, USA
revenue: $1,152,000
ebitda: $126,000
Exclusivity:
Exclusive Representation
SBA Eligiblity:
Not SBA Eligible
Revenue:
$1,152,000
EBITDA:
$126,000
Purchase Price:
$214,282
For more information, to sign the NDA, view the CIM, Data Room and speak with the broker please view the listing here: redacted
A seven-year-old, California-based direct-to-consumer brand of doctor-developed, non-pharmaceutical chronic pain relief products focused on sleep and posture, including a hero modular body pillow and an ergonomic lumbar seat cushion. The brand has built a base of roughly 67,000 customers, sells through its own Shopify store, and has a formal licensing agreement with the physician associated with the products. It is run by contractors with the owner involved about once a week, and the founder is open to staying on to support the transition.
Key highlights:
- 12-month revenue of ~$1.15M and profit of ~$126K (about 11% margin), averaging ~$96K revenue and ~$10.5K profit per month; revenue and primary expenses reviewed by the broker's vetting team
- Products: modular body pillow (hero product), adjustable lumbar seat cushion, trigger-point massage tools and a recurring-revenue insole subscription (~$4K/month)
- Channels: Shopify DTC store with ~41K monthly page views, driven mainly by Meta paid social (~72% of traffic); ~7,000 email subscribers and ~10,500 social followers
- Traction: ~67,000 customers, strong crowdfunding track record of several million dollars across campaigns, products previously stocked in national retailers, HSA/FSA approval, patents and trademarks
- Inventory: ~$12K of inventory is excluded from the asking price; sale includes IP, supplier relationships, email list, ad accounts and product molds
- Owner support: post-sale support included; founder and the licensed physician are open to staying on as partner or consultant, or transitioning out
Growth opportunity: the business currently advertises only on Meta and actively targets a small slice of its addressable audiences. Buyers can expand into post-surgery, pregnancy and general sleep audiences, add Google, YouTube and native ads, build retail, wholesale and clinical (PT, chiropractic) channels, pursue international, insurance and DME routes, and launch higher-ticket products and affiliate partnerships.