Outbound Sales + Deliverability

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by a professional from INSEAD
in Denver, CO, USA

1yr ago

Outbound Sales + Deliverability

Hi all - I've spoken to a number of searchers recently who are struggling to reach their market with cold email outreach.

I acquired a lead generation / outbound sales agency through a self-funded search last year. Deliverability has gotten really complex in the last 6 months, so I wanted to offer up assistance to anyone looking for advice and guidance (or done-for-you services!).

Please reach out to me here or find me on LinkedIn.

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reply by a professional 1yr ago
from Ohio State University in New York, NY, USA

Thanks ^redacted‌ and ^redacted‌.

^redacted‌ we've automated the majority of the painpoints when scaling cold email outreach campaigns. Feel free to check out our platform redacted - happy to see if we can alleviate any manual efforts for your agency.

You can't get far with cold outreach these days without buying multiple domains and configuring a lot of technical stuff like SPF, DMARC, DKIM, etc. We jump through all those hoops for our users so they can just send emails, without the maintenance work.

reply by a searcher 1yr ago
from Harvard University in Atlanta, GA, USA

Thanks ^redacted‌ Deliverability is an issue, even with marketing prospects (non acquisition) Plus open rates are bad even if you have good delivery. I know on the marketing side we're trying direct mail instead of email. Costs are much higher but if close rate is better the ROI could end up better.