Not just applicable to startups?
June 29, 2022
by a searcher from Yale University - School of Management in Washington, DC, USA
It's a slightly dated article, but I thought the below was an interesting read as one thinks about business models...
https://medium.com/swlh/apple-just-wrecked-15-startups-in-less-than-1-hour-ca1593b2ca7f