Navigating Main Street and LMM today

Really insightful post on X from @redacted‌. Locally, in Columbus, Ohio, this is spot-on. It was relatively easy to show up credibly, even as a first-time buyer, when we acquired our first business in 2016. Now? It's truly a tough environment, even for the first-time buyers who could likely get it done. What's working well for you all right now? Are you dropping the term "searcher"? Are you pivoting away from the "XYZ Capital" angle? Or, are you finding they still work for you because you have "prove it" power?