MY INTERVIEW WITH PETER BELL & JUSTIN TURNER FROM TRACTION CAPITAL PARTNERS

Here's my conversation, and 4th episode, featuring @Peterbelll and @JustinNicholasT from Traction Capital Partners where we discuss what it's like being a small PE firm and blurring the lines between a PE fund and permanent capital. They aim to buy companies that are in a similar range as search funds, but below that of traditional private equity.

Peter and Justin both reached out over Twitter and the more I learned about their firm, the more interesting to me it became. Traction is a small private equity firm that blurs the lines between a private equity fund and a permanent capital vehicle, which is what made them so interesting to me. They have a handful of long-term investors and seek to buy and hold great companies indefinitely, which gives them the unique ability to make long-term oriented decisions and wait for great opportunities. 

We begin with Peter telling me about a content idea he has for Traction and move through the topics of starting a private equity fund, lessons learned, what they look for in both businesses and owners, and a few stories. Peter and Justin are both deep thinkers and have been fun to get to know, and I hope that shows in the episode.

https://www.thinklikeowners.com/podcast

The podcast is available on iTunes, Spotify, TuneIn, Stitcher, and Breaker.



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