Marketing & Digital Transformation Intern - Modernize a 40-Year Industry Leader

Marketing & Digital Transformation Intern - Modernize a 40-Year Industry Leader Riverton Contractors is looking for a creative, tech-savvy marketing intern who wants to own the complete digital transformation of an established excavation company—and watch your work directly drive millions in new revenue. The Opportunity For 40 years, we've built our reputation purely on referrals and word-of-mouth. We've never needed marketing because our work spoke for itself. Now, as we scale from $3-5M to $10-15M revenue over the next###-###-#### months, we're ready to dominate the commercial market—and we need someone to build our entire digital presence from scratch. This isn't "help update some social media posts." This is **you own the entire marketing function** for a growth-stage company with real revenue and ambitious expansion plans. What You'll Build Complete Website Overhaul - Design and launch modern website that positions us as the sophisticated choice in an unsophisticated industry - Create content strategy that converts commercial developers, general contractors, and property managers - Build case study library showcasing our 40 years of major projects - Implement lead capture and conversion systems that feed our sales pipeline Digital Marketing Infrastructure - Develop our brand identity and messaging for commercial market penetration - Create social media presence across relevant platforms (LinkedIn, Instagram, Facebook) - Design marketing materials that showcase capabilities: one-pagers, project portfolios, presentations - Research and implement industry best practices from leading construction/excavation companies Market Expansion Strategy - Identify untapped market segments where our capabilities create competitive advantage - Develop outreach campaigns targeting commercial developers and general contractors - Create content that establishes us as the premium option worth paying more for - Build systems that turn our referral-based reputation into scalable market presence Technology Integration - Research and recommend modern tools that enhance our marketing effectiveness - Implement analytics to track what's actually driving leads and conversions - Create documentation so these systems outlast your internship - Identify ways technology gives us competitive edge over old-school competitors Why This Role Is Different Real Impact, Real Fast You'll see your work generate actual leads within weeks. When the phone rings with a new commercial project, you'll know your marketing made that happen. This isn't theoretical—it's building something that immediately drives business results. Ownership & Autonomy I'm the owner and operator. You'll work directly with me, get real-time feedback, and have authority to make decisions. No bureaucracy, no layers of approval—just "does this work? Let's implement it." Portfolio Gold "Led complete digital transformation of 40-year excavation company during aggressive growth phase" is resume content that makes you stand out. You'll have before/after metrics, revenue impact data, and tangible proof you can build marketing infrastructure from nothing. Learn How Businesses Actually Grow You'll understand how marketing connects to sales, how sales connects to operations, and how it all ties to cash flow and profitability. Most marketing internships teach you tactics—this teaches you how marketing drives enterprise value. What You'll Learn - How to position a traditional business as the modern, sophisticated choice - What marketing actually works in B2B construction/commercial development - How to build brand presence in industry where reputation is everything - How acquisition entrepreneurs think about marketing ROI and growth strategy - The difference between marketing that looks good and marketing that generates revenue Who This Is For You're studying marketing, communications, or business but frustrated that most internships have you doing busy work with no real responsibility. You want to build something from scratch and prove you can drive results, not just follow instructions. You understand that great marketing isn't just creative—it's strategic. You're excited about positioning, messaging, and understanding what actually makes buyers choose one company over another. You're comfortable with ambiguity and building systems where none exist. You don't need someone to tell you exactly what to do—you can research best practices, develop options, and execute with minimal direction. Bonus points if you: - Have experience with website builders (Squarespace, Wix, WordPress) - Understand B2B marketing and longer sales cycles - Can create visual content (basic design, photo/video editing) - Know how to make traditional industries look modern and credible