Looking for advice from landscaping business owners/operators

Looking for advice from landscaping business owners/operators: Are there any proven value-creation playbooks or best practices commonly used in landscaping businesses (especially for commercial and HOA clients)? What free or low-cost apps/software do you recommend for: Route optimization (by ZIP code or geography) Plant, tree, or lawn diagnosis (e.g., pest control, fertilizer, disease detection)? Thanks in advance for any insights or recommendations.