How much is a business actually worth?
April 07, 2026
by an investor from University of Oxford in Austin, TX, USA
We built a free Business Valuation Tool based on real world transaction data, so you can start with what’s actually happening in the market.
You can check it out here:
https://tinyurl.com/583dyrht
It draws on 20,000+ SMB deals to give you a baseline valuation using:
- Revenue and EBITDA
- Industry
- Geography
The model is transparent, so you can see how much each of these factors contribute to the overall multiple.
From there, you can adjust for important qualitative factors: customer concentration, owner involvement, growth potential, etc. and see how they impact value.
If you're a buyer, seller, broker, or investor, it’s a quick way to gut-check a valuation before spending too much time underwriting it.

from Harvard University in Toronto, ON, Canada
from University of Oxford in Austin, TX, USA