Home Services Operators: How do you market?

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July 30, 2024

by a searcher from Columbia University in Brooklyn, NY, USA

I'm looking at acquiring marketing agencies that serve home services businesses and am conducting research on home services marketing. If you operate a home services company, I'd appreciate hearing about your experience and how you approach marketing. Please take a moment to share your comments:

https://form.jotform.com/###-###-####

Eager to chat about what you've seen work well and share what I've learned

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Reply by a searcher
from Harvard University in Nashville, TN, USA
In the restoration construction industry, the most common lead generation methods are: online marketing (e.g. Google, Yelp), referrals (e.g. insurance agents, plumbers), and third-party admin.
The marketing/lead gen agencies that we work with are very restoration-specific.
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Reply by a searcher
from Duke University in Washington, DC, USA
I agree with Joey above. Digital and referrals are usually the biggest. I've heard from some that mailers still have a decent ROI.
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