Has anyone used a fractional exec before? (e.g. fractional CFO, CMO)

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by a searcher from University of Virginia-Darden - Darden School of Business
in Charlottesville, VA, USA

3yrs ago

Has anyone used a fractional exec before? (e.g. fractional CFO, CMO)

Has anyone used a fractional executive before? Did you hire an individual or go through a larger service? And what is a reasonable hourly rate?

I have already acquired and am operating. I am looking for opportunities to both grow the business and free myself up from operational duties. I'm specifically thinking about a fractional CMO forredactedhours / month to advise on and execute a strategy, plus coordinate the activity of several vendors.

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reply by a searcher 3yrs ago
from Babson College in Boston, MA, USA

I've done both sides. It really depends on what you need and what your budget is. There are companies like Catalant & Continuum who have experts on hand that they can connect you with but again really depends. In general, a personal recommendation is generally the best as there's a history of work product so you know what you're getting. A lot of "experts" over promise and underdeliver. I can share rates privately if helpful.

reply by a searcher 1yr ago
from University of West Florida in Charleston, SC, USA

Yes, Fractional CFO and COO. We actually run a Fractional CMO agency and have been serving SMB's since 2013 doing this service. I would love to learn more about your business if you still need a quality service provider. WE have overseen over $250 million in spend for SMBs across the nation and have seen more challenges that I could prob describe!