It appears you don't have a PDF plugin for this browser.

Click here to download the PDF file.

“Good artists copy; great artists steal.” – Picasso When most people think of entrepreneurs, they envision a creative mastermind who founds an innovative new company or creates some kind of disruptive technology. That’s not an incorrect perception of entrepreneurs, but it is an incomplete one. Steve Jobs knew that great entrepreneurs also steal ideas. “We have always been shameless about stealing great ideas,” he admitted. Apple didn’t invent the personal computer, the portable music player, or the tablet computer. What Jobs did was take existing ideas and elevate them to their perfect form. Like Picasso, that approach allowed him to create something unique. Something the world had never seen.

#getting started