Happy to chat and take a look at your PPM and provide feedback. I've been raising recently so can provide my fresh perspectives. Send me a DM.

A few quick thoughts:

(1) Fundraising is all about momentum. Use this process to practice outreach, follow-ups, and being pleasantly persistent. Leverage early commits to get others to make a decision. At some point, you need to decide you are closing and just set a deadline to get investors off the fence.

(2) Ask for the "sale." You'd be surprised how many people get to the end of a fundraising meeting and do not ask about next steps. For a first call, the next step will often be a more in-depth follow-up, but in subsequent calls, you should be asking how they are thinking about participation. Ask questions like "Should I hold an allocation for you?" or "Should I soft-circle you for X units?"

(3) Learn from your investor conversations. If you've read the primer and other resources, spoken with many (30+) current/former searchers, and done the right soul searching to decide on this path, you will have great answers to many of the common questions. However, you still have a lot to learn about the search journey. Use the investor calls to stress test your approach, investment theses, etc. and make sure to adapt your pitch based on what you learn.

(4) Continue adding investors to your list. I'm sure you'll find all the larger fund investors, but there is a long list of great investors who do not actively market - current/former searchers, family offices, etc. Keep searching for new leads and adding throughout your fundraise, even if you feel like you're close to the end. At a minimum, they can be great potential gap investors.

This is super helpful, thanks for that Cliff

Clifford, This was what I was looking for. Thanks for taking the time to write it down. :)

Do you guys have ppm examples other than the primer?