E-Mail Cadence Words to Avoid

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May 10, 2023

by a searcher from The University of Michigan - Stephen M. Ross School of Business in Nashville, TN, USA

When sending out e-mail cadences/campaigns during a proprietary search, what words cause Gmail and Outlook to flag an e-mail as spam/junk mail? For example, when you place the word "investment" in your cadence, you see that open rates drop by 20%.

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Reply by a searcher
from Massachusetts Institute of Technology in San Francisco, CA, USA
thanks for posting!
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Reply by a searcher
from Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM) in Monterrey, Nuevo Leon, Mexico
interesting
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