Does anyone have experience with cold calling services?

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July 13, 2023

by a searcher from Keller Graduate School of Management of DeVry University in Dallas, TX, USA

I'm currently reaching out to owners myself, but I was wondering if anyone found a cold calling service that you would recommend?


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Reply by a searcher
from University of Southern California in Atlanta, GA, USA
As a CRO in the SaaS world I found these services to be very expensive and low ROI. The issue is they aren't committed to your brand as you are and often lack authenticity--they mean well, but the person dialing for dollars is ultimately employed by someone else. I know a lot of searchers have had success with internships, cold outreach can be a part of a larger and powerful internship program.
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Reply by a searcher
from Northwestern University in Chicago, IL, USA
I wouldn't outsource this either. I did all my own outreach (mostly Linkedin) and it worked really well. Here's the section of the post I wrote post-purchase: https://www.karllhughes.com/posts/acquiring-tpc#2-building-a-pipeline
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