We pulled reply data across 11,000+ owners contacted by searchers and buyers on our platform. Sharing what we found, along with the caveats. Results - Email only (10,856 owners): 2.8% replied - Email only, in the accounts that also sent letters (2,317 owners): 3.6% - Email + handwritten letter (277 owners): 8.7% Comparing within the same accounts matters. Otherwise you're partly measuring who is better at outreach, not the letter. Calling, for reference: 13,785 owners called, 6.7% reached directly. Of those conversations, 41% ended with a booked call, a referral, "email me" or "try me later". The play that worked: email on day 0, handwritten letter on day 5. Happy to share the full breakdown with anyone running a search. Just DM me.redacted. DM me.