Some best practices: 1) find the best email quality to ensure your emails actually inbox, 2) create hyper precision on your company lists (which is why AI is so important, 3) keep your messaging short / timing is everything. I spent years dealing with shitty email data and now that’s what I’m spending all my time on with Cerco.AI

Thanks for this ^redacted‌. To answer your question ^redacted‌: There are technical mistakes and strategic mistakes when doing cold outreach. My view is that structure should always follow strategy, and off-market multi-channel campaigns with clear USP have proven to be the best strategy so far. On the technical side, there are too many mistakes people make when doing cold outreach, which vary depending on the channels they decide to use (email, letter, sms, calls, linkedin, etc). What would you say is the main challenge you have personally faced when starting the process of deal flow generation?