CHALLENGES WITH E-COMMERCE OR OTHER ONLINE BUSINESSES?

I'm doing a self-funded search given geographic constraints. One way I've thought to overcome those constraints is to look at online businesses that can effectively be relocated anywhere (such as those through Quiet Light Brokerage - many are relocatable).

My background is primarily in general business management - have done consulting, M&A, and operations. I don't have an online background, especially as it relates to digital marketing and sales, so I've felt somewhat intimidated to look deeply into those businesses.

Does anyone have any thoughts on how challenging it would be to learn those skills in a way to manage and grow an online business? What are the other challenges with online businesses to be aware of?



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