Search is about buyers getting competitive advantages over other buyers attracted to the same opportunities.

It’s not simply having the advantage; it’s getting to the opportunities before other buyers.

The most successful buyers “sell” themselves. They motivate owners/sellers to prefer interacting with them instead of their buyer competition.

But time is of the essence. Sellers of worthwhile businesses won’t wait for laggard buyers.


• Brokers and savvy sellers invite buyer competition. Do you want to try to outbid the dumbest buyer?

• Buyers operating from a comprehensive marketing plan get better results, sooner, from their search.

• You can’t buy the right business if you can’t find it.

Searching is nice. Finding is nicer.

And that’s what distinguishes the people setting out to buy a business from the buyers who actually achieve done deals.

See my webpage for more insight and an outline for the marketing plan my clients use:

My LinkedIn group focuses on how-to: Searchers Seeking Investors or Businesses for Sale. /