I am about to sign an LOI with an Ice Cream manufacturer and franchisor for ice cream parlors. Any guidance on where to dig deep during the diligence process would be greatly appreciated. Also, building my hypothesis on how to grow it, i am torn about the optimal mix of owned vs franchised stores...
Thanks!
Anyone with experience in ICE CREAM manufacturing or franchise?
by a searcher from Pontificia Universidad Católica Madre y Maestra (PUCMM)
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