I know that this industry is extremely fragmented and many "agencies" are extremely small or solopreneurs. I'm just wondering if the agency space is worth targeting. As a follow up question, has anyone found many motivated sellers in this space?
I'd love to see if anyone has any thoughts on this.
Anyone familiar with the Digital Marketing Space?
by a searcher from Valdosta State University
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My situation is unique though as I already owned a marketing agency, so I'll be able to offer complimentary services. That makes the risk lower and likely the growth curve better.
Also, Barney is a broker that deals exclusively with agencies, so that might be helpful for you.