31 - What You Don't Understand About Buying a Small Business
My guest today is due diligence consultant Elliott Holland. Due diligence is frankly one of the least fun parts of buying a small business, but I assure you, Elliott makes it interesting. We touch on a lot of topics related to the actual deal-making involved in acquiring a small business. And in preparation for this conversation, Elliott prepared a list of things he wishes he knew when he got started. So you'll hear me tee him up to go through those, and you're going to learn a lot. And I also think you're going to enjoy Elliott's approach to this, the messy and opaque world of buying small businesses. Here he is, Elliott Holland of Guardian Due Diligence.