As I have been searching and networking I've uncovered several friendly competitors in a blue collar services space. One owner introduced me to two more. I may be in a position to acquire 2 or 3 companies in a relatively short period. I'm thinking through the pros/cons of the approach and one issue I'm struggling with is how to handle the brands.

All three have excellent names, are highly respected, etc. Do any successful searchers have experience with acquiring competitors and what did you all do with the company/brand names? What do you wish you'd done?

For reference, one of the companies is ~$5M in revenue, one is $1.7M, and the other is just over $1M. In the event all three were acquired the new enterprise would still be a mid-sized player in our industry/location leaving room to take market share.